Irregular-Shape DM - Effective Creative Medicine for DM

Got creativity blues? Here's an effective and impactful remedy to ensure your DMs get noticed immediately.

Irregular-Shape DMs, introduced recently by Hongkong Post, are a special delivery service that enhances your creativity beyond the limitations of traditional envelope mailings. In fact, the only limitation is your own imagination — especially since there is no restriction on the shape of the Direct Mail pack that you send.

And, of course, eye-catching shapes mean bigger impact and generate better results. Which is great news for direct marketers, advertising agencies and design houses. Clearly, this is the prescription you need to raise creative standards to new levels.

Posting Conditions Dimensions: not exceeding 220mm x 150mm (A5) not smaller than 90mm x 140mm Thickness: Maximum 5mm Weight: Maximum 100g Shape: No restriction Material: Primarily paper based Special mark: 'Special Shape' / 'SS' (in postage area) Posting Quantity: Not less than 2,000 items per lodgment Payment Method: Permit and Franker Only Postage: First class local postage only (Bulk Economy Class not applicable) Acceptance Office: All bulk acceptance offices Delivery Standard: Within 2 working days depending on the design Service Coverage: Local Mail Only

Please check here for the Application Form, and to learn more about Application & Posting Conditions (PDF 84KB, requires Adobe Reader.) If you need further assistance, please call the Hongkong Post hotline at (852) 2921 2277.

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